HUAPOP literally means" MAKE A CHINESE CULTURE TREND ". It combines Chinese culture and fashion trend, and is the integration of Chinese excellent culture and current fashion trend. HUAPOP is not only a retro Chinese style that mixes Chinese cultural elements with modern international trends, but also an innovative Chinese style. A national style that is pursued by generations Z and attracted by Chinese all over the world. It is an unique combination of Chinese traditional culture and modern fashion elements.
"Tide" which also can be demonstrate as “pop”, is a cultural, fashionable and popular trend of an era. HUAPOP shows the artistic beauty more acceptable to young people, and also cultural beauty expressed and interpreted by young people. Its core cultural element is "Hua", which is an excellent traditional Chinese culture inherited for 5000 years. Furthermore, its external form of expression is "tide", which is the integration of traditional culture, fashion and science and technology. It is a new art that can fully math with new needs, new technologies and new scenes. It is a integration and artistic expression of traditional culture and modern fashion.
"HUAPOP" is the natural extension and upgrading of "National tide". Internationally, it is the recognition, yearning and pursuit of Chinese groups and Chinese culture represented by China. Nationally, it is the confidence and promotion of Chinese excellent traditional culture, also recreation of Chinese cultural elements and fashion trends. “HUAPOP”can set up a global trend.
The popularity of "China Trend" is a collective confidence in Chinese traditional culture, especially generation Z. It is a cultural confidence about by rising trend of comprehensive national strength and economy.
“Take China as glory,Make Chinese culture as trend!”